Civilquip manufacturer and supply products to store, manage and contain hazardous liquids, to a wide range of industrial sectors throughout Australasia. To grow their business, Civilquip asked Ideation to develop a refreshed logo and brand platform.
The brand messaging positioned Civilquip as ‘the experts in the control of hazardous liquids’ and categorised their product offerings to meet the needs of their customers – being the storage, management and containment of hazardous liquids.
Product categorisation was enhanced through the use of colour to identify each product line and aid the delivery of specific messaging.
The new livery represents the vision and values of the Civilquip brand and provides a strong communications platform to market their full range of products to new and existing customers.
Cilvilquip’s presented at Fieldays with a gallery style exhibit promoting their Sapphire Fuel Management range. This eye-catching display highlights the product benefits and invites visitors to get hands-on experience and expert advice.
